Michael Kors designs a successful IPO
Written on December 17, 2011 – 10:03 am | by Michael Harris
PORTLAND, Ore. (AP) — Michael Kors understands what fashion-conscious shoppers desire. Apparently, he knows what investors want, too.
The designers company, Michael Kors Holdings Ltd., raised $944 million after selling 47.2 million shares in its initial public stock offering Wednesday night, valuing the company at $3.8 billion. It had planned to sell about 42 million shares for between $17 and $19. But like demand for some of Kors designs, investors clamored for more and that helped push the price to $20 per share.
The success of the Michael Kors IPO is a testament to the resilience of the well-heeled set which has continued spending through tough economic times, and the companys strategy of producing a diverse array of items, so that its not overly focused on individual product categories in case one of them falls out of fashion. More broadly, the IPO defies what has been an otherwise weak year for companies looking to raise money through new offerings of stock. F
Tags: Kors, Michael Kors